Potential and Limits of Corporate Social - MyAssignmenthelp.com

Question: Discuss about the Potential and Limits of Corporate Social Responsibility. Answer: Introduction The purpose of this report is to learn about the corporate social responsibility of two companies that are from the same industry but from the different countries that is Apple and Samsung. The fact is that there is an increase in the level of competition due to which these companies and many other business organizations are facing higher amount of challenges and issues in the market and industry related to the survival of these companies. These both companies are leading market competitors of smart phones. The aim of the research is to examine both of the companies in details (Aguinis, Glavas, 2012). There are various types of differences in the functions and operations of both the companies that will be discussed in depth to understand both. The study will provide data and information on specific issues related to the society. There are various types of different issues faced by apple and Samsung. Both companies faced the problems as being a part of different country or industry. Every country tries to achieve success by applying various types of approaches to improve the quality so that they can become the leading company. The values of the companies according to the various aspects like social norms, corporate social responsibility, etc. will also be mentioned (Matten, Moon, 2008). At last, there will recommendations and conclusion on the present report to sum up the entire study. The limitation of the present study is that there is huge competition in the two companies that belong to different countries apple Inc. and Samsung. As both of the companies are form the same industry, hey are facing lots of challenges is issues in the market. There are various types of legal and ethical obligations faced by both of the companies. The reason why it is chosen to write on the society plan on both of the leading companies Samsung and apple. The purpose of this research in to compare both of the companies and brands. The companies are facing constant competition, challenges, to become the leading company. Both of the companies challenge each other and in such competition both of the companies provides consumers best quality products and cheaper products. In the year 2011, the Samsung Company became the market leaders for the very first time and it ranked as the 20% global share while the company apple ranked 19 %. Both primary and secondary data were chosen to find and gather the data that are used to analyses and evaluate the result. The primary data is collected form the questionnaire and the secondary data were collected through articles, internet, published materials, etc. Identification and description of the companies that are apple and Samsung that has been researched in this research Apple Inc. is an American based company that was founded on 3rd January 1977. The owner of this company is Steve jobs, Ronald Wayne and Steve Woznaik. The company is headquartered in Cupertino, California. The company is originally known as Apple computer Inc. which is a multinational corporation. There are various types of products come under this company like iPod, iPhone, tablet based iPad. The products of this company are modern, elegant and stylish (Campbell, 2007). Samsung telecoms is also one other major company which is a part of Samsung group. It is also a multinational corporation which comprises of computer tablet department, cellular communication department, cellular solution center, and research and development center for the telecommunication. There are various products produce by this company like smart phones, laptops, home appliances, MP3 player, computer tablet, telecom network infrastructure, etc. This company is worlds largest supplier of televisions (Vaaland, Heide, Grnhaug, 2008). The company is one of the oldest companies as it is working since 1969 and till the current date, it is functioning and bringing new innovation. This is due to the fact that the company wants to become the leading company of telecommunication industry of the entire world (Lee, 2008). These both companies are the market leaders of smart phones and tablet industry. Many times, there are issues arisen related to the patent and designs as apple and Samsung are the close competitors. The corporate social responsibility of the present companies that is apple and Samsung shows that they both are changing their strategies and policies related to the social activities. It can be analyzed by the corporate social responsibility reports, sustainability reports, annual report, etc. Apple Australia and Samsung India belong to same industry yet different companies as they both have faced different types of social obligations. Both the companies are trying hard to survive in the competition by bringing sustainability in the business organizations. The present research is conducted on these companies will help to analyze about the same (Lyon, Maxwell, 2008). There are various types of differences that will be explained by this smart phone industry. There were disputes in both of the companies related to the corporate social responsibility (Crane, 2008). The programs started by both of the companies are- Apple Inc. Samsung Apple Inc. educating and empowering the workers The company joined hands with tang Wah group of hospitals Labor and human rights at Apple Inc. The many Samsung is having 7th caring company awards Employees health and safety at Apple Inc. PolyU wins Samsungs support to advance the hospitality of the technology Apple Inc. and gender equality and minorities The company Samsung also rewarded ten outstanding students of the Korean studies at the city university Energy consumption by apple Inc. There are Samsung and environmental protection department jointly to promote Water consumption by apple Inc. In India, red cross and Samsung share their hands to share the Christmas love with a campaign named as pass it on campaign for the five successive years. Carbon emissions by apple Inc. Apple Inc. and sustainable sourcing Waste reduction and recycling by apple Inc. Tables showing 4 headings a. Issues b. Apple c. Samsung d. Depth. Issues Samsung Apple Depth Explosive explosive Non explosive It is a big issues for Samsung that there were many complaints that the Samsung handsets are explosive in nature Expensive Cheaper than apple Very expensive It is a big problem for the apple company that their biggest competitors Samsung sale their products at very reasonable prices. Features Lots of features There are many features in Samsung like dual sim, Bluetooth, etc. Such features do not found in apple handsets and smartphones. The extents on which the differences can be explained The extents on which the differences can be explained related to the industry difference on both of the companies Samsung and Apple. They both belong to different geographical region but for the similar industry so it is an issue to evaluate and analyze the difference in both the companies that is Samsung India and apple Australia. In order to carry out the operations and functions, it is possible that the companies require and want different types of rules and regulations in different types of countries (Basu, Palazzo, 2008). These rules and regulations are imposed by the government of the country where the companies are dealing. In order to maintain the daily records, daily entries, and also to maintain the culture of the company, they have to follow the rules of the same country. The Apple Inc. company is more concerned as compared to Samsung in the ecological footprints and corporate social responsibility as this company focus on the recycling practices, reuse of the goods, the control on the use of chemicals, packing of the products in lighter and safer (Auld, Bernstein, Cashore, 2008). The company Samsung India focuses more on the growth and development of the business organizations in its past 20 years. They want to grab the sales and profits by capturing the market and customers of India by selling smart phones of lower price as compared to Apple. The market of Samsung is still growing but now the company has started focusing on the better services. The company has employed many employees that are 12000 research engineers, 45000 employees for the production units in Indian markets, etc. so that the demand for the product can be fulfilled (Barnett, 2007). The design center of Samsung is in Noida while the procurement, production and innovative center of the company established in Gurgaon. The focus of the company is more on the development of products and procedures. They are also trying to focus on the welfare, up gradation and entire working of the company. Now they are putting their concentration in each and every condition faced by them in the future. In order to achieve all the above, they are bringing new techniques and innovations (Nikolaeva, Bicho, 2011). There is a direct and indirect relation to the education and the growth and development of the companies like apple and Samsung. The availability of employees that are suitable for the company can be found only when the education system of the country is very good. Demographic factor- there are number of demographics that are affected by these companies like income, age, geographic region, obtaining demographic information and geographic region, etc. these both companies are also affected by the all the factors that com under demographic variable. For example- the people who earn good are ore attracted towards Apple Companys the price are very high. The average and middle class people go with Samsung phones due to their features and cheaper prices. Csr towards country- companies have to focus in the corporate social responsibility as it is one of the major element that impact the working of the company. Now days corporate social responsibility become major focus. Apple Company is very much into this as they are doing lots of task related to the corporate social responsibility. They started manufacturing of the smart phone and other gadgets using eco-friendly processes. Apple Inc. educating and empowering the workers, etc. Assessment of the apparent quality of the social accounting approach utilized by apple and Samsung according to Zadek Zadec principles Apple Australia Samsung India Inclusively In this company, the stakeholders are given relevant amount of importance as they provide their participation in the company (Kim, Park, Wier, 2012). This company also shows concern related to the participation of the suppliers, partners, stakeholders, etc. Comparability The company us GAAP standards for the execution of the business practices. They also use COGS on the straight line premise. This company has adopted KPI adapters and indicators to value various concerns related to the guidelines. completeness There is completeness in the report and other data of the company. The reports of this company are accomplished and managed. Evolution The company has launched a wide range of the products and also has tight control on the ecological footprints. The company wants to produce safe products by removing the use of harmful products like toxins. The evolution takes place in the units of the company like there are two production units in India that is in Gurgaon and Noida. Management policies and system The business organization has changed various types of policies related to the environmental strategies and policies (Vogel, 2007). The policy of Samsung is related to the ecological footprints and other strategies related to the control over the system and management of the business. Disclosure In the sustainability and annual report of the company, the details are providing related to the growth and development of the company (Montiel, 2008). The annual report and the sustainably report of Samsung depicts the true picture of the company and its operations. External verification The external verification is take place related to the requirement and standard of the report. The audit report of Samsung and its statement provided by the auditors which provide the annual report. Continuous improvements Apple company is trying to improve the ground of the new products and its launching which can be safe to use for the customers. It will also remove the carbon footprints and create eco-friendly production which will ultimately save the society planet and environment (Devinney, 2009). There were various types of unethical practices that were happened in this company due to which the company had been reported. But now the company is improving and trying hard to cover up the same. There are giving in their best to survive in the market and competition (Crane, Matten, Spence, 2008). Suggestions Apple Samsung Price Price should be affordable for middle class people There pricing strategies are good Software The software of apple are good The phones must be programmed in a proper way so that they cant be hanged features Apple have to adopt some netter features Samsung should also bring new features The social reports showing that stated values of both of the companies. There is no unethical behavior reported against the company Apple Australia as this is the company that is one of the most responsible companies towards the environment, planet and society. The company is putting lots of efforts in reduction of the non-renewable resources and they are also increasing the use of natural resources so that they can save natural resource and turn their organization as an eco-friendly business organization (Brammer, Jackson, Matten, 2012). The sustainability report clearly showing the visibility of the company. The company is also reducing the use of toxins, and chemicals and providing high quality of products that are safer. It helps in increment of the brand image. Point of difference Samsung Apple 1 Approaches They try to approach all segment of the clients to make the sale effective and efficient Their approach is generally to target the customers hat are high class and rich 2 Growth on society by companies The growth of the society values in the second priority for the company as they focus more on of the profits and sales. The growth and development of the societal values are very important for this company 3 Initial values Profit earning Social values and CSR 4 Csr ethical values Corporate social responsibility plays role but not very important for the company as they focus more on profit and sales of the company Corporate social responsibility plays the most vital role for the company Samsung is company that is very much responsible for it ethical issues and problems. There were many issues face by the company related to the business ethics and production of the products of the company. But the company is trying hard to create the brand image without taking work form the underage workers and bringing changes in the smart phones and in their designs. Apple Company blamed Samsung Company that they have stolen the license (Mackey, Mackey, Barney, 2007). There were many ethical issues that have come up against the company but now the company turned them as one of the most ethical company. Conclusion A conclusion as indicated is that Apple Company is a supportive company in corporate social responsibility as compared to its competitor Samsung. There are many issues with Samsung related to dishonesty, and fakeness. While the company apple is very clear and straight forward with their perspective as studies in this research. At last to conclude the present research we can say that this report is designed to check the corporate social responsibility of apple as well as Samsung both the companies. The aim is to identify the ways and steps taken by both of the companies for the welfare and betterment of the customers and other people related to the society and earth. The corporate social responsibility is very helpful as it explain the real position of the company in the society and in the entire world. The aim of the research is to examine about the both of the companies in details. There are various types of differences in the functions and operations of both the companies that will be discussed in depth to let the learners know about the same. The study will provide data and information on specific issues related to the society. There are various types of different issues faced by both of the companies being a part of different country or industry. Every country tries to achieve success by applying various types of approaches to improve the quality so that they can become the leading company. It is related to tracing of footprints in the environment and ecological system. Corporate social responsibility also let us knows about the company whether they are able to fulfill the responsibilities with respect to being a part of the society and corporate citizen. In this way, it becomes relevant for both the companies apple and Samsung to manage the rules and regulations related to the corporate social responsibility. References Aguinis, H., Glavas, A. (2012). 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